So you made the big decision to sell your home in Melrose Park IL. But it’s been weeks and you still have not met a potential buyer nor received a decent offer, despite the persistent optimism of your agent. If you want to get your property out of this real estate listing limbo, read on to know why.
The wrong price, whether you go too high or too low can affect buyer perception about the property. Going too high can turn off potential buyers who are determined on buying at a specific price, while going too low can create the wrong impression about your listing. Real estate prices are determined using a number of factors, such as condition, current market value and location. It is important to compare your property to similar listings in the same or similar areas so you can come up with a sensible price.
The current condition of the home plays a major role in whether it can be perceived as a good buy or not. Upgrading the condition of your home is more than just doing the necessary tweaks to prep it for sale. For example, you may need to do something more extensive like repairing the plumbing, adding a more advanced security system, renovating the kitchen, replacing the carpets, or giving the interior a trendier paint job.
Before listing the home, go through the areas that are sure to catch the attention of potential buyers. If these are not in good condition, do the necessary repairs and replacements. Your home fitted with an outdated and threadbare carpet? Replace it, or ask your agent what the current trends in flooring are so you can make your home more attractive to the first person who walks in.
In some instances, you may have a great property on your hands that is prized just right, if only people got to see it. Poor marketing has been the downfall of many a house for sale mainly because the right people never got to see the property. Poor marketing includes badly-taken photographs, wrong listing information, and not paying enough for advertising and marketing.
Take multiple photos, avoid bad angles, eliminate any shot that paints the space and property in a bad light. Hiring a professional photographer is always a good idea. If you must do the photography yourself, shoot at a wide angle and use ample light to showcase the best features of the property.
Another important feature of effective marketing is listing your home in proper outlets. Choose real estate sites that are popular in your area, sites with the widest reach and sites that offer virtual tours. Also ensure that your listing is listed on your agent’s website and in popular sites like Craigslist and Youtube. Proper tagging is crucial to ensure that your listing is easy to find by people who are likely to be looking for it. If you are selling your home yourself, post your listing in your own social networking page to attract the attention of friends and co-workers. You can also post your listing to various groups in social networking sites that deal with local listings for a more targeted approach.
Putting your listing up on the major real estate sites is not enough. It is important to know how to present your information so it is easy to find and to avoid search issues. Proper description, tagging, and the use of specific categories can ensure that your listing appears in relevant search results.
Location indeed is everything. You may have a top-notch property for sale but this listing could suffer if your neighborhood is regarded negatively by potential buyers. Failure to project your neighborhood in its best light could also be one reason why you are struggling to get the right offers. Find the best advantages that your neighborhood has, whether it’s a new, trendy cafe, good schools, great recycling, and include this in your listing. Let the people know that they are getting more than just a property when they move in to the neighborhood.
Once your listing is up and running, it is important to ensure that you are getting each and every lead that comes your way. This means ensuring that potential buyers have access to your phone, email and even office address so you can respond to inquiries right away. If you have an agent, regularly ask for updates and require your agent to send all inquiries and offers, no matter how different from your asking price the offers are. Filter emails so that listing-related mail are spent to the right folder. This is an effective way to prevent important offers from getting mixed up with the rest of your mail or worse, getting sent to your Spam folder.
Selling your property will take time and a little bit of elbow grease. Know what works when it comes to advertising and selling real estate, which includes knowing your property, the neighborhood and your potential buyers. However, doing all these may not be enough, especially if your time is limited. This is where we come in.
Real estate investors are the people to work with if you want to sell real estate fast. Unlike listing agents or brokers, we buy homes as is, with zero fees, upfront costs or commissions, a perfect transaction if you want to sell your property as soon as possible.
Dealing with a sudden cross-country move, want to upgrade to a bigger house, or simply want to unload a piece of real estate that you own? We at L&O Bros Realty buy homes as is without added costs to you and we close in a matter of days for a quick and efficient transaction to give you the sale that you are looking for.
Want to know more about how you can sell your house fast, for the price you want? Get in touch with us today at 708-469-6363!